Welcome to the College of Business Administration at A’Sharqiyah University.

At the College of Business Administration (CoBA), our mission is to cultivate a new generation of business leaders who possess the skills, innovation, and readiness to contribute significantly to Oman's social and economic advancement. Anchored in the principles of quality, integrity, and excellence, our programs span doctoral, master's, and undergraduate levels and are meticulously crafted to align with the expectations of both local and global markets. In alignment with Oman Vision 2040, we are committed to enhancing our academic programs, promoting applied research, and establishing impactful collaborations that foster innovation, develop human capabilities, and support economic diversification. Our faculty members are dedicated to providing mentorship, facilitating experiential learning opportunities, and employing contemporary teaching practices that encourage critical thinking and lifelong learning among students.

Across our various specializations, including Management, Accounting and Finance, Management Information Systems, Internet and Information Technology, Logistics and Supply Chain Management, Records and Archives Management, and Team Entrepreneurship, we offer curricula that integrate robust theoretical knowledge with practical application, digital competencies, and engagement with real-world scenarios. This comprehensive approach ensures that every CoBA graduate possesses the skills and expertise required to succeed in today’s technology-driven economy. Our Doctor of Philosophy in Leadership & Governance and the MBA in Leadership are pioneering, attracting talented students from several sectors, and are aligned with Oman's national priorities and Oman Vision 2040.

In alignment with global trends, the College of Business Administration (CoBA) is committed to advancing digital transformation across all its programs. Our curriculum integrates emerging technologies, including data analytics, cloud computing, digital entrepreneurship, and smart business systems, thereby ensuring that our graduates possess the competencies necessary for Industry 4.0 and the rapidly evolving digital economy. This dedication underscores our forward-thinking approach and commitment to producing highly skilled professionals adept in technology-driven environments.

The College of Business Administration (CoBA) takes pride in its strong engagement with industry and the community. Through strategic partnerships, field projects, internships, and guest lectures, our students gain significant exposure to authentic business environments and develop the practical skills essential to success. These collaborations not only enrich the learning experience but also reflect our commitment to national development and to strengthening connections with key sectors, in alignment with Oman Vision 2040.

As you explore our college, I invite you to uncover the exceptional opportunities we offer, the remarkable achievements of our students and staff, and the vibrant academic community that positions CoBA as a leading force in furthering ASU’s mission and strategic priorities.

We look forward to welcoming you and supporting your journey toward professional excellence and leadership.

Dr. Khalid Dahleez
Dean, College of Business Administration
A’Sharqiyah University