Fadi Abdel Muniem Abdel Fattah Profile;

Fadi Abdel Muniem Abdel Fattah
Assistant Professor in Management
College of Business Administration

Name: Fadi Abdel Muniem Abdel Fattah
Job Title: Assistant Professor in Management
College: College of Business Administration
Email: fadi.fattah@asu.edu.om
Phone: Ext. 1237

Dr. Fadi Abdel Fattah is an Assistant Professor of Management at the College of Business Administration, A’Sharqiyah University, in the Sultanate of Oman. Dr. Fadi has published several international journals indexed in Web of Science and Scopus and participated in several international conferences. He is also appointed as an advisory board member and editorial member in a number of international journals and top associations in his domain, and he is also a Mendeley advisor. Dr. Fadi secured several research grants. He has also supervised several MBA students and served as an external examiner for MBA students in Oman and overseas. His research interests include consumer behavior, service quality, knowledge sharing management, and healthcare management. Throughout his career as an instructor, he has taught several courses at the undergraduate and graduate levels. Dr. Fadi pays special attention to student involvement and engagement to help them become more proactive and participative. He chairs several committees and leads a number of initiatives in various domains. Dr. Fadi was the team leader in successfully developing three undergraduate and postgraduate programs that have attracted more than 200 students.

PhD in Management/ Marketing

Multimedia University (MMU), Malaysia , Graduate School of Management (GSM)  , Area of Specialization: Marketing   - 2016

Master of Business Administration (MBA)

Middle East University (MEU), Jordan , Concentration: Marketing  - 2011

Bachelor of Allied Medical Sciences

Applied Science University, Jordan - 2008 

  1. Association of North America Higher Education International, Inc is a non-profit registered in the State of Florida (License#: N17000002971)
  2. European Association of Teaching Academic Writing (EATAW)
  3. American Marketing Association

- Consumer Behaviour
- Service Quality
- Knowledge Management
- Health Care Management 


Rethinking of Marketing Theory Series: A Conceptual Foundation Muhammad Sabbir Rahman; Osman Bin Mohamad; Fadi Abdel Muniem Abdel Fattah TIJ Research Publications PTE. LTD., 51, Goldhill Plaza, Singapore 978-981-07-9371-5


Journal paper

Mohammad Khaleel, Okour; Chong, Chin Wei; Abdel Fattah, Fadi (2021)"Knowledge Management Systems Usage: Application of Diffusion of Innovation Theory", Global Knowledge, Memory and Communication, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/GKMC-08-2020-0117

DOI/URL: https://doi.org/10.1108/GKMC-08-2020-0117

Abdel Fattah, F.A.M.Mohamed, A.H.H.M.Bashir, M.I.A. and Al Alawi, A.M.M. (2020), "Determinants of knowledge-sharing behaviour among students at higher educational institutions in Oman: a planned behaviour theoretical perspective of knowledge sharing", Global Knowledge, Memory and Communication, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/GKMC-07-2020-0104

DOI/URL: https://doi.org/10.1108/GKMC-07-2020-0104

F Abdelfattah, KA Dahleez, A Samor, A Al-Alawi (2020) ‘Drivers Of Customer Satisfaction In Airline Industry In (The) Sultanate Of Oman: A Conceptual Study in Conference of the EuroMed Academy of Business: 13th Annual Conference of the EuroMed Academy of Business: Business Theory and Practice Across Industries and Markets At Virtual Conference - Online


Rahman, M.S.Hossain, M.A.Abdel Fattah, F.A.M. and Akter, S. (2020), "Optimizing competitive performance of service firms in data-rich environment", Journal of Service Theory and Practice, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/JSTP-04-2020-0077

DOI/URL: https://doi.org/10.1108/JSTP-04-2020-0077

Hussein-Elhakim AL Issa, Abdulah AL Shukaili and Fadi Abdel Fattah, (2020), “Enhancing Education for Smart Cities: Evidence from Omani Higher Education Institutions.” Journal of Engineering and Applied Sciences, Vol. 15 issue 3, 851-854 DOI: 10.36478/jeasci.2020.851.854.

DOI/URL: http://www.medwelljournals.com/abstract/?doi=jeasci.2020.851.854

Rahman, Muhammad ; Abdel Fattah, Fadi Abdel ; Hassan, Hasliza; Haque, Tayeenul. (2020), “An integrated understanding of Academics Knowledge Sharing Behaviour: A Comparative Study on HLIs,” Global Knowledge, Memory and Communication, DOI:10.1108/GKMC-10-2019-0122.

DOI/URL: https://doi.org/10.1108/TR-12-2019-0505

Rahman, M.S.Abdel Fattah, F.A.M.Hussain, B. and Hossain, M.A. (2020), "An integrative model of consumer-based heritage destination brand equity", Tourism Review, Vol. ahead-of-print No. ahead-of-print. https://doi.org/10.1108/TR-12-2019-0505

DOI/URL: https://www.emerald.com/insight/content/doi/10.1108/TR-12-2019-0505/full/html

Fadi Abdel Muniem Abdel Fattah. (2019), "The Antecedents of Customers Loyalty, an Embedded Model," International Journal of Management and Applied Science, Vol. 5 No. 9, pp. 49-55.


Rahman, M.Abdel Fattah, F.Zaman, M. and Hassan, H. (2018), "Customer’s patronage decision toward health insurance products," Asia Pacific Journal of Marketing and Logistics, Vol. 30 No. 1, pp. 62-83. https://doi.org/10.1108/APJML-12-2016-0248

DOI/URL: https://doi.org/10.1108/APJML-12-2016-0248

Rahman, M.Hassan, H.Osman-Gani, A.Abdel Fattah, F. and Anwar, M. (2017), "Edu-tourist’s perceived service quality and perception – the mediating role of satisfaction from foreign students’ perspectives," Tourism Review, Vol. 72 No. 2, pp. 156-170. doi.org/10.1108/TR-12-2016-0057

DOI/URL: https://doi.org/10.1108/TR-12-2016-0057

Rahman, M.Osmangani, A.Daud, N. and AbdelFattah, F. (2016), "Knowledge sharing behaviors among the non-academic staff of higher learning institutions," Library Review, Vol. 65 No. 1/2, pp. 65-83. https://doi.org/10.1108/LR-02-2015-0017

DOI/URL: https://doi.org/10.1108/LR-02-2015-0017

Rahman, M.Osmangani, A.Hassan, H.Anwar, M. and Fattah, F. (2016), "Consumption values, destination cues and nostalgia on the attitude in the selection of destination for educational tourism: the mediating role of destination image," International Journal of Tourism Cities, Vol. 2 No. 3, pp. 257-272. https://doi.org/10.1108/IJTC-06-2016-0013

DOI/URL: https://doi.org/10.1108/IJTC-06-2016-0013

Abdelfattah, F. A., Rahman, M. S., & Mohamad, O. (2015). Assessing the antecedents of customer loyalty on healthcare insurance products: Service quality; perceived value embedded model. Journal of Industrial Engineering and Management (JIEM)8(5), 1639-1660.

DOI/URL: http://dx.doi.org/10.3926/jiem.1494

Muhammad Sabbir Rahman, Md. Aftab Anwar, Ferdous Azam S. M., Fadi Abdel Muniem Abdelfattah (2015), “A Conceptual Study on Supply Chain Management in Creating Customer Value,” The Journal of Social Sciences Research, ISSN: 2411-9458, Vol. 1, No. 3, pp: 32-36


Rahman, M. S., Abdelfattah, F. A., Daud, N. M., & Mohamad, O. (2014). "The Influence of Language of Advertising on Customer Patronage Intention: Testing Moderation Effects of Race," Middle East Journal of Scientific Research, Vol. Special Issue No. 20, pp 67-74. DOI: 10.5829/idosi.mejsr.2014.20.lcl.210

DOI/URL: https://www.idosi.org/mejsr/mejsr20(lcl)14/10.pdf

Conference paper

Mohamed EzzeldinA Bashir, Abdul Hakim, Fadi Abdel Muniem Abdel Fattah, Akbar khan. (2020) "Cache Learning Method for Terrific Detection of Atrial Fibrillation", The joint conference of the 16th International Conference on Intelligent Information Hiding and Multimedia Signal Processing and the 13th International Conference on Frontiers of Information Technology, Applications and Tools, At: online


Khalid Abed Dahleez; Fadi Abdel Muniem Abdel Fattah; Abrar Mohammed Al Alawi (2020) ‘Factors Affecting Women Entrepreneurs in Oman: A Conceptual Study’, in Conference of the EuroMed Academy of Business: Business Theories and Practices around the World. Mumbai, India: K J Somaiya Institute of Management Studies and Research.


Fadi Abdel Fattah, Khalid Abed Dahleez & Abrar AL-Alawi. (2019), “Factors Affecting Omani Youth’s Attitudes Towards Private Sector Employment in Sultanate of Oman: Conceptual Study.” In Conference on Economics, Business and Information Systems Trends CEBIST 2019. April 2019, Al Shahab Auditorium, University of Nizwa


Fadi Abdel Fattah. (2019) “The Antecedents of Customer Loyalty as An Embedded Model.” In International Conference on Advances in Business Management and Information Technology (ICABMIT). June 2019, Antalya, Turkey.


Hussein Issa, Fadi Abdel Fattah. (2019),” Enhancing education for smart cities: evidence from Omani higher education institutions.” In 5th International Conference on Lifelong Education and Leadership for All. Azerbaijan State Economy University-Baku Azerbaijan.


Fadi Abdel Muniem Abdelfattah, & Abdul Hadi Mohammed. (2017), “A Conceptual Study on Knowledge Sharing Behavior as Driving Forces of Teaching Performance and Innovation in a Higher Learning Institution in Oman.” In the 1st Innovation Conference. A’Sharqiyah University, Oman.


Fadi Abdel Muniem Abdelfattah, & Rahman, M. S. (2017), “Factors Influencing Online Ticket Purchase Intention: An Empirical Study on Public Transport Consumers.” In the 1st Innovation Conference. A’Sharqiyah University, Oman.


Fadi Abdel Muniem Abdelfattah, & Rahman, M. S. (2016). “The Influence of Service Quality on Customer Patronage Intention: The Moderating Effects of Firm's Image” in International Language and Tourism Conference 2016 (Iltc2016), International Islamic University Malaysia, Malaysia.


Muhammad Sabbir Rahman, Muhammad Madi Bin Abdullah, Fadi Abdel Muniem Abdel Fattah, Hasan Moudud (2015). Tourist’s Intention in Selection of a Restaurant: Testing A Mediating Influence of Perception, pp.387-394; International Conference on Natural Resources, Tourism and Services Management 2015; 14 -16 April 2015, Promenade Hotel, Kota Kinabalu, Sabah, Malaysia.


Mohamad, O., Fadi Abdel Muniem Abdelfattah., & Rahman, M. S., Mohamad. (2015) Customer Patronage Intention of Healthcare Insurance Products: Service Quality and Customers Satisfaction an Embedded Model. In AGBA's 12th Annual World Congress conference. Kuantan, State of Pahang, Malaysia.


Muhammad Sabbir Rahman, Osman Mohamad, Fadi Abdel Muniem Abdel Fattah (2014), “Impact of Service Quality and Trust on Customer Patronage Decision: Testing the Moderating effects of Corporate Image.” 2014 Asia Conference on Economics & Business Research (ACEB 2014); Conference Proceedings Nov 13 - 14, 2014 Singapore Hosted By, Asia Pacific International Academy, Wholly Owned Subsidiary Of Aventis School Of Management, ISBN: 978-981-09-0089-2 (Awarded Best Research Paper Award).


Muhammad Sabbir Rahman; Osman Mohamad; Fadi Abdel Muniem Abdelfattah; Nusrat Aziz (2014). Factor Determining Customers’ Repurchase Intention of Healthcare Insurance Products. Australian Academy of Business and Social Sciences Conference 2014 (In Partnership with The Journal of Developing Areas, The JDA, USA) tel: +61 469 198 052, Email: KL2014@aabss.org.au; http://www.aabss.org.au; ISBN 978-0-9925622-0-5


Muhammad Sabbir Rahman and F. A. M. Abdel Fattah (2014). Tourist’s Preference in Selection of a Restaurant: Testing Mediating Role of Service Quality. Paper no. 53. Proceedings of the Tourism and Hospitality International Conference (THIC 2014) Holiday Villa Beach Resort & Spa Langkawi; 5-6 November 2014, Organized by University Utara Malaysia, Prince of Songkhla University and Ciputra University


Project Title: “Factors Affecting Investment Attractiveness in Sultanate of Oman: Evidence from Duqm Special Economic Zone.”
Amount: 2.700OMR/ 7012 USD
Type of grant: Graduate Research Grant
Principal Researcher: Mr. Ghdeer Al-wahaibi
Supervisor: Dr. Fadi Abdel Fattah
Duration: 2020- 2021 (one year)
Funded by: The Research Council, Oman (GRG)

Project Title: “Factors Affecting Omani Youth’s Attitudes Towards Private Sector Employment in the Sultanate of Oman.”
Amount: 1900 OMR/ USD 4935
Type of grant: Research Grant 
Principal Researcher: Dr. Fadi Abdel Fattah
Co-Researcher: Ms. Abrar AL-Alawi
Duration: 2018- 2019 (One Year)
Funded by: The Research Council, Oman (FURAB)

Project Title: “Perceived Value and image embedded model for customers patronage decisions on health insurance products in Malaysia.”
Amount: 71.000 RM/ USD 17077
Type of grant: Research Grant 
Principal Researcher: Dr. Fadi Abdel Fattah
Duration: Dec 2013- Nov 2015 (two Years)
Funded by: Ministry of Higher Education, Malaysia.